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Category
- UX/UI
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Skills
- Branding
- UX research
- Visual Design
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Tools
- Photoshop
- Illustrator
- After Effect
Problem
- Difficult to differentiate itself among numorous competitors
- Difficult to retain loyalty from customers and keep them purchasing
- Due to the scale of the winery, the website holds a large amount of information overwhelming to viewers
solution
- Giving customers a sense of discretion and participation through familiarize them on wine makeing process and thus selecting wines accordingly
- User interaction in the app
- Only showing information that customers relate the most: wine picking and events
UI
Loading page: wine jiggles with phone
Interaction: drag timeline to see how the grapes change in a year